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BELIEVERS
How to turn customers into believers

BELIEVERS is a collection of 55 of Ian's columns on Customer Excellence from New Zealand Business. Together they outline how you can build a business that will deliver the kind of experience to turn your customers into believers.

You will find Ian's columns to be provocative, challenging, entertaining and full of practical ideas you can start using today. 144 pages.

Price: NZ$24.95

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Customers as Learners
Creating Value Through Knowledge Relationships

In Customers as Learners the author has uncovered an opportunity that most businesses are missing out on. This book explains in practical steps how to use your knowledge and expertise to create value that nobody else can offer. It is an easy read, packed with take-home value.

Show your customers this new world and they will thank you forever.

Price: NZ$19.95

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Time Rich Cash Optional
Cliff Harvey

We are at a critical junction in our development. The old ways of materialism and consumerism have not made us happier. In fact it seems that more of us are getting tired, sick and less happy.

Price: NZ$29.95

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Swimming Naked
with the Sharks

"Swimming Naked with the Sharks” is a practical guide that provides important insights into how marketers and the media hold undue influence over the quality of life many people in western society experience.Learn to stack the deck in your favour using the simple, proven strategies outlined in this powerful book. Take back control. Defeat the default switch. Create a better life.

Price: NZ$30.44

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10 Steps To Becoming CUSTOMER DRIVEN

Over 15,000 copies sold. The aim in business is to have profitable customers who stay with you for a very long time. To give your customers the quality experience that will keep them coming back, you need to be customer driven.

Price: NZ$34.95

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Persuade Your Customers to Pay More

Over 10,000 copies sold. Are you tired of being pressured to give discounts? Are you fed up watching your margins decline while the prices you have to pay your suppliers sky rocket? There is an alternative. Persuade your customers to pay more.

Price: NZ$34.95

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Persuade your Customers To Pay More Pocket Edition

The Pocket Persuade Your Customers To Pay More, is a useful way of remembering Ian’s ideas about how to compete on value rather than price. It is also a great tool for staff as it warns of the dangers of competing on price, and explains how to sell value and handle price objections

Order Ten or more, and pay only $10.00 + g.s.t.

Price: NZ$15.00

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The Apostles’ Creed

The Apostles' Creed is an easy to read and entertaining story about Jim Barker, a partner in a financial services firm, who discovers 12 powerful principles for business and personal success. These principles changed his life and they could help you change yours too.

Hi Ian
I just finished 'The Apostle's Creed' and would like to thank you for all of the beautifully written information you have provided. I am about to take my software training business online and will take all of your lessons with me. I only wish there was a real Apostle's Club in my area!

Cheers, Link.

Price: NZ$34.95

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The Guide to Successful Business Partnerships

Being in a business partnership is like being married – only without the joy of sex. It takes work to establish a solid base for the partnership, and commitment, patience, tolerance, and more hard work to be able to work together long enough to make the partnership productive. A little knowledge helps too. This practical guide explains when you should enter a partnership and discusses the pros and cons of the various types of structures and financial arrangements. It also explains what you have to do to make your partnership work, from taking the first step to exiting the business. It offers tips for success and outlines traps to avoid.

Price: NZ$34.95

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The Business Person’s Toolbox of Really Useful Business Ideas 2.

A collection of short articles, success tips, facts and provocative thoughts guaranteed to entertain, challenge and inspire all business leaders.

Just reading a couple of pages a day will be enough to put a smile on your face, a spring in your step and a great idea in your head.

"It was so good to finally read a book that talks about value and not price dropping, especially in these demanding times. Thanks for writing a book that makes sense and gets right to the point."
Daron Graham, Nelson Wedding Photography

Price: NZ$29.95

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Putting The Customers First - eBook

eBook in electronic format 907kb .pdf.

This entertaining and easy-to read story will show you how to build a company that will keep your customers coming back for more.

Please remember to download your book from the order confirmation page, once you complete your purchase. Also, there is no shipping charge applied to this product regardless of the Shipping Method chosen.

Price: NZ$10.00

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Reality is Crazy: The Story of Sovereign

The rags to riches story of Sovereign is one of the most fascinating stories of business success in New Zealand’s history.

Price: NZ$24.95

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Second to None,
Six Strategies for Creating Superior Customer Value

Ian's best-selling book - over 50,000 copies sold. In Second To None, Ian explains how business is simply the activity of creating value. "Therefore," he says, " those who understand value best will prosper and those who do not will struggle."

Price: NZ$34.95

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Pocket Second to None,
Six Strategies for Creating Superior Customer Value

This little book is proving to be amazingly popular. In fact, nearly 10,000 copies have been sold already. The Pocket Second To None is a useful memory jogger for people who would like a quick reference to Ian’s key ideas.

Order Ten or more and pay only $10.00 + g.s.t.

Price: NZ$15.00

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The Yellow Brick Road

This is the book that no business manager should be without. An easy to read and entertaining book, The Yellow Brick Road will show you how to use quality management, customer service and teamwork to improve your business.

Price: NZ$24.95

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Getting and Keeping Customers

Customer satisfaction is no longer enough. Our customers are now more demanding and more sophisticated. They know they have a choice.

Price: NZ$15.00

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101 Quick Tips

New in 2008. Whether you’re self-employed, own or run a business in the trades, retail services or financial sector; manufacture products or grow produce, rely on tourism, foot traffic or subscribers for sales – you have customers.

101 Quick Tips: Create a Great Customer Experience brings together two internationally respected and accomplished customer service exponents. They reveal the tips you need to stand head and shoulders above the crowd to build customer loyalty, word of mouth and profits.

Read a sample chapter (1.9mb .PDF)

Price: NZ$15.00

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The Business Person’s Toolbox of Really Useful Business Ideas .

From Ian Brooks, comes a collection of short articles, success tips, facts and provocative thoughts guaranteed to entertain, challenge and inspire all business leaders.

Price: NZ$29.95

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Second to None - CD (Audio CD)

The audio version of Ian’s best selling book Second to None.

Price: NZ$25.00

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Customers Are Your Business (Audio CD)

Now you can hear Ian explain the ideas that have made him New Zealand’s most sought after business speaker.

Price: NZ$25.00

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Complaints are Gifts (Audio CD) - How to Turn Complaints Into Cash

Most companies are losing a great deal of money and they don’t even know it! All because they don’t know how to handle customer complaints effectively.

Price: NZ$25.00

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Second to None (DVD)

In Second To None the DVD, Ian explains how business is simply the activity of creating value. "Therefore," he says, " those who understand value best will prosper and those who do not will struggle."

Price: NZ$595.00

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Persuade Your Customers to Pay More (DVD)

Are you tired of being pressured to give discounts? Are you fed up watching your margins decline while the prices you have to pay your suppliers sky rocket? There is an alternative. Persuade your customers to pay more.

Price: NZ$595.00

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Customers Are Your Business (DVD)

Now you can see Ian explain the ideas that have made him New Zealand’s most sought after business speaker.

Price: NZ$195.00

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